Software categories
Med Spa Software Categories
Aesthetic practices rarely buy a category; they buy a platform. But the categories below are how requirements are actually written, and how most evaluations should start.
Practice Management
The operational core: calendar, records, checkout and reporting in one system.
EMR & Charting
Clinical documentation, consents and treatment records for medical services.
Scheduling
Online booking, deposits, provider rules and reminders.
CRM
Lead follow-up, segmentation and patient retention workflows.
Marketing
Campaigns, recall, reviews and attribution back to booked revenue.
Payments & POS
Checkout, card on file, deposits, tipping and reconciliation.
Inventory
Injectable units, lot tracking, par levels and retail stock.
Patient Communication
Two-way messaging, reminders, intake and post-treatment follow-up.
Before & After Photography
Consistent capture, tagging, comparison and consent for use.
AI & Automation
Note assistance, scheduling optimisation and automated follow-up.
Reporting & Analytics
Provider productivity, service mix, retention and membership revenue.